Path between desks in a classroom

Asian Education Group has proudly initiated Asian School of Business that has become the destination for imparting right skill set. The institute is offering undergraduate management degree (BBA Course) which is affiliated to Chaudhary Charan Singh University (formerly, Meerut University).

This state was established in 1965, to cater to the needs of higher education in western Uttar Pradesh. The University celebrated its silver jubilee in 1991. Presently, it is one of the premier educational institutions of the country encompassing a vast, beautiful and pollution-free campus which sprawls over 222 acres of land having vast playgrounds and experimental fields, botanical garden, rose garden.

This university started offering M.Phil and Ph.D. programmes in 1969 and takes credit of becoming first University in the country to have introduced M.Phil. programme.

Asian School of Business offers detailed curriculum of  Chaudhary Charan Singh University. Three Years Bachelor of Business Administration Programme



BBA-101: Business Organization

BBA-102: Business Mathematics

BBA-103: Principles of Economics

BBA-104: Book Keeping and Basic Accounting

BBA-105: Business Laws BBA-106: Fundamentals of Management BBA-107:

Business Ethics SEMESTER – II

BBA-201: Organization Behaviour

BBA-202: Business Communication

BBA-203: Indian Economy

BBA-204: Business Statistics

BBA-205: Business Environment

BBA-206: Principles of Accounting


BBA-301: Advertising Management

BBA-302: Indian Banking System

BBA-303: Human Resource Management

BBA-304: Marketing Management BBA-305: Company Accounts

BBA-306: Company Law


BBA-401: Consumer Behaviour

BBA-402: Financial Management

BBA-403: Production Management

BBA-404: Sales Management

BBA-405: Research Methodology

BBA-406: Operation Research


BBA-501: Managerial Economics

BBA-502: Entrepreneurship & Small Business Management

BBA-503: Income Tax

BBA-504: Cost and Management Accounting

BBA-505: Industrial Law

BBA-506: Fundamentals of Computer


BBA-601: International Trade

BBA-602: Strategic Management & Business Policy

BBA-603: Vat & Service Tax

BBA-604: Management Information System

BBA-605: Auditing

BBA-606: Fundamental of E-Commerce

Qualifying Paper BBA-008: Environmental Studies

Asian School of Business follows the vision “Growth with Education” and is committed to produce young managers with quality and substance. Our highly proficient and competent faculty is dedicatedly transforming the dreams to reality and helping the budding managers to reach the zenith of their careers.